WE’RE YOUR SOURCE FOR IDEAS
…a marketing consultancy, brand development, image development, integrated marketing architect, ethical engagement advocate and all-around smart folks to have on your team.
- We specialize in custom strategies and solutions for marketing communications with a whole-egg approach.
- We help clients understand their own missions, fine tune these to best address the needs of each vertical audience they can, and want, to serve.
- We create architectures for websites that maximize the client’s values and their ROI.
- We guide the effective, ethical use of social media email for positive engagement and advocacy building.
- We create strategies, do wonderful branding, identity development, packaging, advertising – both traditional and Internet-based – and help keep our clients on a path to success.
What makes us different is that we are first and foremost marketing people with deep experience and a passion for communicating. We focus on understanding our clients’ needs and goals, implementing solutions to achieve them and capitalizing on the brand-building potential that their resources will allow.
Rather than marry ourselves to one path of development we pride ourselves on finding and managing the right partners for each client project and maintaining a deep pool of great developers, designers, writers and other resources to keep costs down and quality high.
We do not follow the same path for each project, cookie-cutter solutions deliver marginal results, we thrive on innovation and creative thinking.
But anyone can say this stuff. Give us a call, let’s talk about your business and see how we can help you succeed. That is, after all, what we are all about.
Steve brings more than 30 years of creative marketing experience to clients across the country. After years on both the agency and the client sides of marketing, Steve has created a niche that combines aspects of both disciplines to best serve the needs of his clients. He focuses on long-term brand building and increasing the value of his clients’ properties while executing results-driven tactical ads and promotions online.
Steve spent 12 years working on Madison Avenue directing creative work for a wide range of national and international clients. He has won national awards for traditional design and advertising as well as promotions design. His experience includes broadcast and print advertising, promotions, graphic design and direct mail. Clients included adidas, Air France, Coca-Cola Foods, Bristol-Myers, General Mills, National Distillers and McDonald’s.
In 1990, Steve became creative director for a boutique ad agency and marketing think tank in Denver. Clients included Candy’s, Coca-Cola USA, Nestea, G. Heileman Brewing Company, Gourmet Coffees of America, HoneyBaked Hams, Omnivest/Mr. Steak, TCBY and Taco John’s.
Steve was drafted by Brothers Gourmet Coffees to Florida as vice president of creative marketing to oversee both in-house and outside suppliers. His responsibilities included creation and direction of brand identities, new concept development and execution, packaging, point-of-purchase, promotions, direct response, broadcast and print advertising and related elements for wholesale, retail and franchise operations.
Steve moved back to Colorado in 1995 and successfully launched IdeaSource. He is a fifth generation Coloradan and holds a Fine Arts degree from Colorado State University.
Client Services, Copywriter